I'll tell you why.  Lonely perverts with low standards.  Wait, what?

PHOTO: Splash News

Apparently anytime this chick makes headlines, the video company sees a spike in sales.  Jumped 78% when E! launched "Keeping Up With The Kardassians"...and every season it jumped a good 15-20%.  

Kim Got Married?  75% spike.

Kim Gets divorced? 20-30% spike.

Kim dates Kanye? 10-20% spike.

and Kim Getting Prego?  80% Spike!  

Damn.  

[FULL STORY, and a nifty infographic that I would get in trouble for posting can be found HERE]